A never-ending string of stories is needed to move our society from a world of climate science disbelief to one of action. The stories must include two main focus areas: 1) communication of why we distrust climate scientists so much more more than any those of other sciences, and 2) Seven principles of communication of…
This study uses 1,008 survey participants to evaluate where extra effort should be applied to leverage increasing awareness in climate issues after extreme weather events. Extreme weather has already increased because of warming in some circumstances (including cold weather extremes) and experiencing extreme weather increases climate change awareness of individuals. This work suggest using extreme…
The new discipline of global warming psychology tells that clear and concise communications of climate science can no longer provide the public knowledge needed to advance climate pollution policy. In 2013 alone, 13,000 papers were published about “global climate change” or closely related topics. How scientists interact with the public however has changed very little,…
