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When Normals Are Not Normal: The National Weather Service Is Unwittingly Obscuring the Reality of Global Warming

By Climate Culture, Deniers and Delayers, Extreme Weather, global warming psychology, Impacts, in-depth and Popular Press, Legacy Policy, Messaging, Myths, Strategy, Temperature, The Unexpected, Truthout.org, What we can do

When Normals Are Not Normal The National Weather Service Is Unwittingly Obscuring the Reality of Global Warming by Bruce Melton PE See the abridged version on Truthout.org, July 17, 2022 In-depth references are below the article. Summary: The National Weather Service has a periodic procedure where they recalculate the “normal” climate data presented to the…

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New Media Bias: Climate Change Contrarians Preferred in Media, Shaping Policy AND Science

By Climate Culture, global warming psychology, Messaging, Myths, Psycho, Reports

Oaks killed by drought near Visalia, California. Media Disproportionately Publishes Climate Change Contrarian’s Positions “Climate Change is a Wicked multidimensional problem,” say the authors of this research  from Nature Communications on the disparity between publishing of articles on climate science vs. climate antiscience in the media. The motivation of this study was, “to provide insights…

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Five-Fold Increase in Cool Season Tornadoes

By Climate Catastrophes, climate emergency, Extreme Weather, La Nina, Messaging, Winter Weather

Mayfield Kentucky after the December 2021 tornado outbreak. Image: State Farm Insurance, Wiki Commons Winter Tornadoes Increase 5-Fold because of Climate Change Winter tornadoes have increase 500 percent since 1953 with most of the increase likely being recent. This study looked at 4293 tornadoes reported between 1953 and 2015. Not only did it find tornadoes…

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Google Identifies Major Climate Denier Organizations

By climate change counter movement, Climate Culture, climate emergency, Climate Policy, Climate Reform, climate restoration, climate solutions, Deniers and Delayers, Messaging, Myths, politics, Psycho, Solutions

(Editors Note: April Fools! And Thank You Extinction Rebellion! Though you nailed me and I had to come back to this post and add this prebuttal, good job. We can only hope Google and others like them will take the lead and discredit where discreditation is due!)   In an excellent move, Google is ceasing…

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Master Denier Frank Luntz Flips on Climate and Offers Communications Help

By Climate Reform, Deniers and Delayers, Extreme Weather, Fire, Healthy Climate, Impacts, Messaging, Myths, Psycho, Strategy, The Unexpected, What we can do

Frank Luntz Flips – Original Climate Change Hoax Strategist Offers to Help Fight Climate Change After Nearly Losing His Home to a Firestorm in LA (See YouTube video of the Skirball Fire in Bel Air here.) The strategist that created the Conservative’s climate change playbook in 2002 has flipped. His house almost burned in a…

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Climate Science Compromise Feedback Loop and Unrecoverable Impacts

By Abrupt changes, adaptation, Beaches coastal, Climate Catastrophes, Climate Culture, Climate Policy, Climate Reform, climate restoration, Deniers and Delayers, feedback, global warming psychology, Healthy Climate, ice sheet, Impacts, Legacy Policy, Messaging, modeling, politics, Psycho, Sea Level Rise, The Unexpected, West Antarctic Ice Sheet

Why are climate change impacts so much worse than projected? What does it mean? Why don’t we do something? In a nutshell, science is conservative, it’s slow, and the great climate consensus that has evolved to protect our society compounds the understating nature of the industry of science. This creates a vastly understating public facing message. …

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False Balance in the Media Reduces Climate Science Credibility, Oxford English Dictionary

By Climate Catastrophes, Climate Culture, Climate Policy, Climate Reform, Deniers and Delayers, Extreme Weather, Impacts, Messaging, Myths, politics, Psycho, Strategy, Trump, Uncategorized, What we can do

False Balance in the Media Reduces Climate Science Credibility, Oxford English Dictionary “Journalists have struggled historically to apply the notion of balance to the reporting of climate change science, because even though the overwhelming majority of the world’s experts agree that human-driven climate change is real and will have major future impacts, a minority of scientists dispute this consensus….

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A Healthy Climate: Isn’t This the Goal?

By Climate Culture, Climate Policy, Climate Reform, climate restoration, climate solutions, Emissions Scenarios, Healthy Climate, Legacy Policy, Messaging, Negative emissions, politics, Psycho, Solutions, Strategy

Most of us think a healthy climate will result from emissions reductions. Time and again however, the science says this is not so. The reason? Emissions reduction strategies are about 30 years old and we have emitted as much climate pollution in about the last 30 years as we emitted in the previous 200 years….

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Global Environmental Sustainability and a Healthy Climate: Climate Policy 2.0

By adaptation, alternatives, Climate Catastrophes, climate change counter movement, Climate Culture, Climate Policy, Climate Reform, climate restoration, climate solutions, CO2 Removal and Sequestration, Deniers and Delayers, Emissions, Emissions Scenarios, Extreme Weather, global warming psychology, Healthy Climate, Impacts, Legacy Policy, Messaging, Negative emissions, politics, Psycho, Scenarios, Solutions, Strategy, What we can do

  Global Environmental Sustainability and a Healthy Climate: Climate Policy 2.0 We all want a healthy climate and assume that emissions reductions will give us this healthy climate, but emissions reductions alone allow triple to quintuple the warming we have already seen. Today, the public and policy makers –almost completely– believe emissions reductions strategies can…

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Thirty Years of Warnings: Union of Concerned Scientists 1988

By Climate Culture, Climate Policy, Climate Reform, climate restoration, climate solutions, Legacy Policy, Messaging, Solutions, Strategy, summary

Thirty Years of Warnings: Union of Concerned Scientists 1988 Thirty years of warnings and very little has changed. Except for a few numbers, this letter from the Union of Concerned Scientists could be dated 2018 instead of 1988. “Hottest Ever” or “________ of the last _______ years have occurred in the last decade” or “glaciers…

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What’s the Big Deal With Climate Change?

By Abrupt changes, Climate Culture, Climate Reform, Deniers and Delayers, Drought, Emissions Scenarios, Extreme Weather, forest health, Forest Mortality, Impacts, Messaging, Myths, pine beetle, Psycho, Shifting Ecology, Strategy, The Unexpected, What we can do

What’s the Big Deal With Climate Change? We all understand climate change is trouble. Even a really significant percentage of oil and gas professionals understand. Of a recent poll (2014) of 474 oil and gas industry insiders, 85 percent believed global warming was happening, 58 percent were either very sure or extremely sure, and 57 percent…

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Advancing Beyond the Moral Imperative Challenge

By alternatives, Climate Reform, climate solutions, CO2 Removal and Sequestration, Legacy Policy, Messaging, Negative emissions, Psycho, Solutions, Strategy, Uncategorized

The “moral imperative challenge” is that thing where we feel it is our duty to create a fossil fuel extinction in order address climate change. This is something our climate culture has been striving for since about 1990. It is ingrained in our emissions reductions psyche and emblazoned across our foreheads. For a generation, emissions…

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Fake News Reduces Climate Science Outreach

By Climate Policy, Deniers and Delayers, Messaging, Myths, politics, Psycho, Strategy

Fake News Reduces Climate Science Outreach Reported this month in EOS, the journal of the American Geophysical Union, Climate scientists are slowing their publicity of new discoveries.  Inaccurate reporting, and reporting taken out of context are a scientists worst nightmare. In this day of fake news and radically divisive partisan reporting on climate science, the…

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New Climate Culture

By Abrupt changes, alternatives, Climate Culture, Climate Policy, Climate Reform, climate solutions, Emissions, Emissions Scenarios, global warming psychology, Legacy Policy, Messaging, Negative emissions, politics, Psycho, Scenarios, Solutions, Strategy, What we can do

  New Climate Culture Our climate culture of the last two or three decades, very bluntly, not working out . Yes, carbon emissions are decreasing, or at least they are not increasing as fast a they were or as fast as projected. Possibly, they are even decreasing. But the bottom line is that current warming…

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What We Can Do as Individuals to Advance Climate Change Awareness

By Deniers and Delayers, global warming psychology, Messaging, Myths, Psycho, Solutions, Strategy

  What is the most efficient thing we can do to progress climate change awareness and defeat the Climate Change Counter Movement’s stranglehold on a healthy climate? What can we do when politics has been destroying our ability to act to regulate climate pollution for a generation? What to do when 75 or even 85…

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What Is the Most Meaningful Way to Increase Climate Action

By Climate Reform, Messaging, Psycho, Solutions, Strategy, The Unexpected, What we can do

What can we do as individual citizens that is the most meaningful of all climate change actions? How can we best use our time to create the biggest difference? This question has a very surprising answer. The 2016 Yale Program on Climate Communications poll Spiral of Silence is a short, simple “must read” for anyone…

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Global Warming Psychology and How To Use It

By Deniers and Delayers, Messaging, Myths, politics, Psycho, Strategy, What we can do

The partisan divide over climate change is growing and the scholarly literature blames it on conservative political bias in the media. (Charmichael 2017, Dunlap 2016) Though this is not what we hear in the media, the reason we don’t “hear” this, is in itself the conservative bias in the media. (National Academies of Sciences 2017)…

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Sea Level Rise: IPCC Averages, Extremes From Latest Publishing, and Ice Sheet Collapse

By Abrupt changes, adaptation, Climate Policy, Climate Reform, CO2 Removal and Sequestration, Extreme Weather, global warming psychology, Gulf Stream, ice sheet, ice sheets, Impacts, Legacy Policy, Messaging, Negative emissions, Psycho, Sea Level Rise, Solutions, Strategy, West Antarctic Ice Sheet

It’s not the averages that are troublesome. The understating reporting of scientists, journalists and climate science consensus organizations is one of the most confounding parts of climate change today. It’s the extremes that matter, yet extremes are viewed as “uncertainty” in a way almost entirely related to written grammar, rather than the statistical uncertainty of when,…

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Climate Change T-shirts Launches: Why Global Warming Psychology Will Save the World

By Climate Policy, Climate Reform, global warming psychology, Legacy Policy, Messaging, Psycho, Strategy

Global warming psychology, this burgeoning new discipline of science that seeks to understand why we don’t trust climate scientists when we trust virtually all other scientists almost implicitly, is very clear in its findings: old science communications strategies have failed and we must use new techniques to communicate the climate change challenge. None of the…

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